Global

  • English

Europe

Middle East

Global Virtual MarTech Summit: panel discussion on the Future of Work

Global Virtual MarTech Summit: panel discussion on the Future of Work

Want to get invaluable insights on how to transform your marketing teams and prepare them for an increasingly digital future? At the recent Global Virtual MarTech Summit our CMO Adrian Coxon sat down with Meg Lowe from NatWest, and Heather Hurd from FIS, for a panel discussion on the Future of Work covering:

🔹 Innovative Use of AI: EXANTE is pioneering the use of AI in creating visuals that improve story-telling across all channels, showcasing the technology as a tool for enhancement, not replacement, of the workforce - spawning superior ideas and outcomes.

🔹 The Future of the Workplaces: Contrary to some of the fear-mongering narratives, our speakers argued that AI is unlikely to replace marketing jobs en masse. Instead, it's about augmenting the creative and analytical capabilities of existing teams, leading to enriched job roles and higher-quality outputs.

🔹 Essential Skills for Future Marketers:

  • Continuous Learning: The pace at which marketing is evolving necessitates a mindset geared towards perpetual learning.
  • Resilience and Adaptability:Embracing change and being resilient in the face of shifting marketing paradigms is crucial.
  • Creativity and Resourcefulness:Being able to think outside the box and make the most of available resources.
  • Emotional Intelligence and Storytelling: Connecting with audiences on an emotional level and crafting compelling narratives will stand the test of time. 

These soft skills, coupled with the willingness to learn new technologies, form the backbone of future-proof marketing careers.

The discussion underscored the transformative potential of AI and digital tools in marketing, while also highlighting the undiminished importance of human creativity, empathy, and adaptability. As we look towards the future, it's clear that the marketers who thrive will be those who blend technological savvy with deep human insights.

Next event
Created by professionals. For professionals.
privacy protect
Nearest representative office:  28 October Avenue, 365
Vashiotis Seafront Building,
3107, Limassol, Cyprus, +357 2534 2627
Copyright notice

This website and materials published on it, including source code, files, trademarks, logos, texts, graphics, audios, videos, images, etc. (the "materials") may be copyrighted or trademarked, and belong to us, except those authorized and approved by our partners (third parties).Reproduction of any material obtained from this web-site is strictly prohibited. Creation of a hyperlink to this site from another website may be allowed under a proper written notice to us, provided the said link is not presented in a manner that implies that this website has any association with any third-party website, or endorses a third-party website or services.

Any unauthorized use of the materials may violate copyright laws, trademark laws or other related laws. If you think that any material published on this website is infringing your copyright, intellectual property or other related rights, please contact us immediately via contact form available on this web-site.

We assume no responsibility for any errors in the materials provided on this website and shall not be liable for any damages of any kind arising from the use of the materials.

Cyprus
EXT LTD is incorporated as a Limited Liability Company under Cyprus law, with the registration number HE 293592.
EXT LTD is authorised to provide the Investment Services by CySEC. Licenсe No.: 165/12.

EXT LTD is subject to the rules and regulations of the Financial Conduct Authority (FRN: 589898). As an EEA authorised firm holding FCA SRO status, EXT LTD operates in the UK for a limited period to carry on activities which are necessary for the performance of pre-existing contracts. Details are available on the Financial Conduct Authority’s website.


EXT LTD is not onboarding clients who are residents of Russia, Singapore, the U.S. and certain other jurisdictions as determined by our internal policies.

EXANTE is a broker for professionals. Direct access to over 50 financial markets through one account.
Any information contained on this website is provided to you for informational purposes only and should not be regarded as an offer or solicitation of an offer to buy or sell any investments or related services that may be referenced here.
Investing in certain instruments, including stocks, options, futures, foreign currencies, and bonds involve a high level of risk. Trading on margin comes with substantial risk as well. You must be aware of these risks before opening an account to trade. The income you may get from online investing may go down as well as up.


Dear Clients and Visitors! Since there is an abundance of fraud activity on the Internet (aiming to abuse the brand name and logo of EXANTE and other reputable investment companies) please make sure you match any mention of EXANTE with our legal name [EXT, XNT, etc.] Any other entities have no right to use the EXANTE logo as part of their branding. If you witness any unauthorised use of our brand on a third party website, please let us know at support@exante.eu so that we can enact the necessary steps for removal.

Version 1.18.0